[WinMac] Re: Desktop Publishing Tools}

Alex Dearden(pata[at]tampabay.rr.com)
Sat, 20 Mar 1999 00:37:21 -0500

> Like I said in a previous post, I pay attention to my files. In fact, if
>you want to hire a graphic artist, ask him/her to bring a couple of files
>with them... Not the printout, but the actual file. This way, you can see
>what their work habits are.

Ohhhh, this one really made me laugh. And I must say it's one of the most
ridiculous things I've ever heard!

That's like hiring a tech support guy based on the fact that he strokes
his zeros with a diagonal line...

Obviously you've never had to hold down a graphic design job in your
life. Do you think people will look at a shitty brochure and say "well,
this is really hard to read and the color choices suck, but it says here
in the fine print that the designer keeps a very tidy computer, O.K.
we'll go with this guy!", C'MON!

In graphic design the botton line is the final output (for whatever
medium) not the steps you took to get there. So much so that design
houses and advertising agencies will hire good designers who don't even
know how to turn a computer on and will have computer experts on staff to
help them out in that field. Personally I don't like this solution, I'd
rather the person took the time to learn a little about the technical
aspects of his job (which would also be to his advantage) but that is not
the reality of the situation.

The fact that a graphic artist might keep a tidy computer doesn't mean
Sh*%$ if his designs suck!

Alex Dearden
pata@doglover.com

* Windows-MacOS Cooperation List *

This archive was generated by hypermail 2.0b2 on Sat Mar 20 1999 - 09:37:44 PST